Attract higher paying clients & build a profitable practice
A 6-week programme for coaches, therapists, and consultants
12 Practitioners - 6 Weeks
Starts 26th February 2026
Are you attracting the wrong clients?
You’re good at what you do. But the business side is grinding you down.
You’re charging less than you’re worth. You’re attracting clients who drain you. You’re doing everything yourself and it’s not sustainable.
You didn’t train for years to earn less than a plumber and burn out before 50.
This programme fixes that, in 6 weeks
What you get
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6 weeks of live group coaching
Live sessions where you’ll work on your business with Helen and eleven other practitioners doing the same work.
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Your complete pricing structure
You’ll leave with a fee structure you can state without flinching, and the psychology to back it up.
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Your “fee conversation” script
Rehearsed, refined, and feedback-tested so you never fumble the money conversation again.
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60-minute 1:1 with Helen
Dedicated time to work on your specific situation, pricing, positioning, and blocks.
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12 months community access
A private group of practitioners who’ve done the same work. For accountability, questions, and ongoing support.
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30 video modules
The complete training library of 30 training videos, yours to keep and revisit for 12 months.
The Transformation
- Fees that reflect your expertise, and the confidence to hold them
- A positioning that attracts clients who value your work and pay for it
- Simple systems that stop the admin overwhelm
- The knowledge to build a social media presence that brings in enquiries without making you feel like a performing seal
- A practice model that’s sustainable, financially and personally
The Programme
30 online video lessons & 6 Live Coaching Calls
30 online video lessons & 6 Live Coaching Calls
Week 01
Positioning Your Practice
Discover how to position your practice in a way that attracts the clients you truly want to work with.
Coaching Call Topic
Your Niche & Positioning Statement
Each participant presents their positioning and gets direct feedback.
Week 02
Pricing Psychology
Develop the mindset and practical strategies to confidently set and hold appropriate fees for your business.
Coaching Call Topic
Setting Your New Fee
Work through the numbers together. Leave with your actual pricing structure decided.
Week 03
Attracting the Ideal client
Learn ethical marketing approaches that attract suitable clients to your practice using a variety of social media platforms.
Coaching Call Topic
Social Media That Brings Clients
Audit your current presence. Build a simple, sustainable content approach that works.
Week 04
Operational Excellence
Set up streamlined business operations that create more time for client work and stops you feeling overwhelmed.
Coaching Call Topic
Your Systems Audit
Review what’s eating your time and build a plan to fix the biggest bottlenecks.
Week 05
Professional Authority
Develop your authentic professional voice and establish yourself as a trusted expert within your practice area.
Coaching Call Topic
The Fee Conversation
Role-play and rehearse exactly what to say when clients ask about money.
Week 06
Long-term Sustainability
Create a sustainable practice model that provides long-term financial and business security.
Coaching Call Topic
Your 90-Day Plan
Map out exactly what you’re implementing after the programme ends.
Helen Villiers
MA Couns
Psychotherapist and International Best Selling Author
Helen built a thriving six-figure practice after years of struggling with the business side. She’s since helped hundreds of helping professionals do the same, raising fees, attracting better clients, and building practices that don’t burn them out.
She’s not going to teach you to be salesy. She’s going to help you build something that works.
Watch some clips from the newsletter
Charging Properly Helps Your Clients
Stop Psychoanalysing Your Pricing
Undercharging lowers perceived value
Fee Investment
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Pay in Full £1,250
Pay in one installment - £250 Reduction
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Pay in Two Installments £750
Pay in two monthly installments
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Pay in Three Installments £500
Pay in three monthly installments
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Part Funded Scholarship By Application
For new businesses and students. Application Process.
Common Questions
I’m a coach, not a therapist. Is this for me?
Yes. This is for any helping professional who sells expertise by the hour, coaches, counsellors, consultants, supervisors, trainers.
What if I can’t make a live session?
Sessions are recorded and available within 24 hours. But the live coaching is where the real value is, try to prioritise attendance.
How much time do I need each week?
Roughly 3 hours: the live session plus implementation work. This isn’t passive learning, you’ll be building as you go.
How many participants will be on the programme?
We accept 12 people onto each programme. This allows us to give everyone individual attention.
